General Information

The most commonly requested information on our Direct Booking Solution in one easily searchable place.

Heatmap Login

If you're a heatmap customer you can login to your account by visiting: https://growdirectbookings.com/tracking

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By Robert McMillin

January 18, 2021

Heatmap Tracking Minimum Install Requirements

Heatmap Tracking Requires PHP 5.4 or better PHP cURL library installed PHP MySQLi library installed MySQL database Around 15MB - 20MB of disk space Database size While it's impossible to really give you an accurate number as it really depends on h...

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By Robert McMillin

January 18, 2021

Heatmap Tracking Secure Pages

Please note that if you're trying to track secure pages on Heatmap Tracker, then the domain on which Heatmap Tracker is installed  MUST have a registered SSL security certificate of its own. If Heatmap Tracker's domain does not have a security ce...

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By Robert McMillin

January 18, 2021

Heatmap Tracking Accuracy

Heatmap tracker is 100% accurate in terms of logging the exact mouse coordinate data which is provided by the browser. However, dynamic content is an issue for any heatmap tool. Javascript on the site which changes layouts (such as responsive them...

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By Robert McMillin

January 18, 2021

What are TripWires?

Tripwires come in two forms. Nudge to Book FOMO (Fear Of Missing Out) Signal Nudge to Book highlights your hotel's best selling features, social proof and reviews that make website visitors want to click "Book Now"  The FOMO Signal uses real-time ...

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By Robert McMillin

January 18, 2021

What is OTA Capture?

OTA Capture is not parity. It's better and with an upside you can actually measure (unlike Rate Parity strategies). OTA Capture targets your website's traffic coming from OTA's like TripAdvisor, Expedia and Bookings.com. Using machine learning we...

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By Robert McMillin

January 18, 2021